Vistaprint free logo design trick or treat?

So by now you’ve all heard that vistaprint offer a “free” logo design service but is it too good to be true?

For starters it’s only free if you use your design to buy a vistaprint product otherwise its £11.36 before VAT is added. See the image below


Theres an option for me to set the logo text, so i set it as trick. Here are the immediate log samples that are churned out. Im going to stick with the pen knife logo for this post. So i click select icon.


I can now edit a few items on this logo accordingly, ive decided to add a border for this example, look how pretty my logo design is so far lol


Okay, so after proceeding past this stage i have two options, i can either pay for the ability to download these logos, or i can use these logos for free on vista print, printed materials.


So what’s the problem? The problem is that to download the logos will cost just short of £15 if i want to use it for any other use except for buying vistaprint goods. Also if you look at the quality of the logo it is sub standard and not very visually appealing, the problem with a poor logo is that customers that demand a certain type of professionality may judge you on your logo.

The good points are:

  • It’s quick and simple
  • It’s free if you don’t really need a logo

The bad bits are:

  • It’s not free really
  • The designs are not very professional
  • Customizing your logo is really limited, you can change colours, text and add a few effects but thats it.

Take a look at my portfolio of logo designs